Future of ideas

An idea is. and we are its vehicles. (see the ted talk below) We are the replicants at the employ of ideas. An idea does its best to spread no matter what we want to do with it.  Tomorrow it will find a better replicant than us in machines. And right now, it is rewarding […]

Read More Future of ideas

Advertising as parasitic meme

I. Agent to parasites Orchids fool bees into carrying their pollen by making the bee think that it is getting laid. Advertising works in a somewhat similar fashion. The difference is; instead of genes, it is in the business of propagating memes*. Advertisers needs agencies because, intrinsically, most commercial memes are not interesting enough. Deep […]

Read More Advertising as parasitic meme