Tag: identity

• The truth about bullet riders

  

  This was written in response to a Quora question.  The question was “Why trend to purchase bullet bikes increased in India?” I think bikes (as most other things) are bought not only for its functional relevance but for its psychological relevance. (If you can commute ably with a 35k bike, why would you spend a […]

  Ajinkya Pawar

  November 17, 2015

  “Insights”, Behaviors, Uncategorized

  bike, biker, bullet, identity, macho, psychology, royal enfield, travel, two wheelers

• Rebels without a cause

  Saw ‘Tanu weds Manu returns’ yesterday. Excellent movie after a long time. 🙂 (apart from one dimensional Manu and the Haryanvi family as prop.) I – Restless = humans It made me think about the trend of lead characters in bollywood movies – men/ women. (Raj in countless SRK films or Kangana in most of […]

  Ajinkya Pawar

  May 26, 2015

  Decoding movies and stories

  bollywood, existentialism, gender, identity, india, kangana, mascilinity, narcissism, partner, rebel, review

• On why it took a firang to start FabIndia/ OR Why India still can’t chart its own modernity

  

  Exhibit 1a. Girl wearing a chuda, off for clubbing late at night This is one of those simplistic visual tropes one might expect in any ‘tradition meets modernity’ narrative. In one of the automobile brand ads, I believe there is one such shot too. (the brand champions the insight about modernity being tempered by the […]

  Ajinkya Pawar

  March 16, 2013

  Behaviors, Uncategorized

  advertising, consumer behavior, fabindia, identity, indianness, nationalism

• On how it is ok to be ordinary

  Ordinariness has such melancholic grace to it. Perhaps, its the finality of its evident fall that leads to submission, that stillness. Just saw the movie ‘The illusionist‘. Its script was written by Jacques Tati, one of the most wonderful film makers ever. Most of his movies are keen empathetic witnesses to the effect of modernity […]

  Ajinkya Pawar

  March 7, 2011

  Decoding movies and stories

  career, identity, jacques tati, modernity, movie appreciation, philosophy